The Marketing program allows you to specialise in a dynamic and creative area that can have a great impact
on the bottom line of a company. Students completing the Advanced Diploma programme (available from mid 2009)
will have the opportunity to
progress to the final stages of a degree and will benefit from enhanced career prospects.
CERTIFICATE LEVEL - QCA LEVEL 3
The Certificate papers are set AND marked to UK GCE - A level standard
All four subjects must be passed.?
-
Introduction to Business
- Introduction to Quantitative Methods
- Introduction to Marketing
DEGREE YEAR 1 - DIPLOMA - QCA LEVEL 5
Diploma Part 1 & 2 papers are set & marked to the level of the first year of a UK degree program.
PART 1
All four subjects must be passed:
- Organisational Behaviour
- Quantitative Methods for Business & Management
- Principles of Marketing
- Economic Principles & their Application to Business
PART 2
Three compulsory subjects in total:
- Marketing Information Systems
- Marketing Policy, Planning & Communication
- Marketing in Action
Plus two from the following options:
- Principles of Business Law
- Systems Analysis & Design
- Human Resource Management
DEGREE YEAR 2 - ADVANCED DIPLOMA
To be announced in mid-2009.